Blockchain is no longer just the domain of startups and crypto enthusiasts—some of the biggest names in tech have been making serious moves into the Web3 space, and this time it's from a consumer electronics and a tech giant.
Google, Sony and Solana have recently been leading the charge, each with their own unique approach to how blockchain can reshape everything from cloud infrastructure to smartphones.
Here’s how these giants are pushing the boundaries of blockchain and bringing Web3 closer to mainstream adoption.
1. Google Cloud's Blockchain RPC Service: Boosting Web3 for Developers
Google Cloud is making waves in the blockchain space with the launch of its Blockchain Remote Procedure Call (RPC) service. Designed to enhance the performance and accessibility of blockchain applications, this service promises faster and more reliable interactions with blockchains, starting with Ethereum.
The Blockchain RPC service integrates seamlessly with Ethereum’s mainnet (read more about Testnet vs Mainnet here), offering developers a streamlined way to interact with blockchain data using Google Cloud’s renowned infrastructure. What sets this apart is the potential it unlocks for developers—by reducing latency and improving response times, Google’s service can make decentralised applications (dApps) run more efficiently than ever before.
With plans to expand the service to other blockchains in the coming years, Google is positioning itself as a pivotal player in the decentralised Web3 ecosystem. As more blockchains are integrated, this service could become the backbone of Web3 development, offering the speed and reliability developers need to build the next generation of dApps.
2. Sony’s Soneium: A Creator-Friendly Web3 Ecosystem
Sony is making its Web3 ambitions clear with the launch of Soneium, a Layer 2 blockchain built on Ethereum’s Optimism Stack. The goal? To create a blockchain ecosystem that’s not only accessible to developers but also designed with creators in mind. With Soneium, Sony is positioning itself as a bridge between traditional Web2 technology and the decentralised future of Web3.
Soneium leverages optimistic rollups, a technology that processes transactions off-chain while relying on the Ethereum mainnet for security, to provide scalability, low transaction fees, and high efficiency. This makes it easier and cheaper for developers to build and deploy dApps, especially in sectors like gaming, digital content, and entertainment—areas where Sony already holds a strong presence. With partnerships including Astar Network and Chainlink, Sony is building an ecosystem that promotes collaboration and innovation within the Web3 space.
At the core of Soneium’s strategy is the Soneium Spark program, which offers developers up to $100,000 in funding to create and launch projects on the platform. By investing in creative talent and providing the infrastructure for developers to succeed, Sony aims to make Web3 not just an emerging technology but a mainstream reality for creators worldwide.
3. Solana Seeker: A Blockchain-Powered Smartphone for the Web3 Age
While Google and Sony are making their mark in infrastructure and ecosystems, Solana is taking a different approach with its newly launched Solana Seeker smartphone. A device designed specifically for Web3 enthusiasts, the Solana Seeker isn’t just any phone—it’s fully integrated with the Solana blockchain, making it a seamless tool for managing digital assets and interacting with dApps on the go.
The Seeker Genesis Token that comes with each device offers exclusive access to rewards and content in the Solana ecosystem. Plus, the updated dApp Store simplifies navigation and tracks rewards, while the Seed Vault—enhanced in collaboration with Solflare, Solana’s cryptocurrency wallet—securely stores digital assets and encryption keys.
But what really sets the Solana Seeker apart is its integration of artificial intelligence (AI) with blockchain. The device allows users to create tokenised AI agents that can interact directly with Solana-based programs, pushing the boundaries of personalisation and functionality in the Web3 space.
With pre-orders purportedly raking in about $70 million and a strong following in the Asia-Pacific region, the Solana Seeker is set to be a game-changer in the smartphone market.
Solana Seeker's AI potential is sure to boost the chatter in the AI and blockchain space. aelf, a layer 1 AI-powered blockchain, has made forays into the space, harnessing AI agents to optimise smart contract execution, predicting network congestion, and dynamically adjusting resources to maintain a high-performance blockchain platform. With that, developers benefit from a more foolproof smart contract creation in their dApp building journey, and users get a more a personalised experience on aelf's digital mediums.
Big Brands Betting Big on Blockchain
Google, Sony, and Solana are each tackling blockchain from different angles, but the common thread is clear: these tech giants are bringing Web3 into the present. Google is empowering Web3 developers with the tools to build more efficient decentralised applications, Sony is creating a space where creators and developers can thrive, and Solana is making blockchain mobile with a smartphone that puts Web3 in users’ hands.
These moves aren’t just about keeping pace with emerging technologies—they signal a broader shift where blockchain is no longer a niche industry but a key component of the next generation of the internet. As these companies continue to innovate and push the boundaries of what’s possible, one thing is certain: Web3 is happening now.
*Disclaimer: The information provided on this blog does not constitute investment advice, financial advice, trading advice, or any other form of professional advice. Aelf makes no guarantees or warranties about the accuracy, completeness, or timeliness of the information on this blog. You should not make any investment decisions based solely on the information provided on this blog. You should always consult with a qualified financial or legal advisor before making any investment decisions.
About aelf
aelf, the pioneer Layer 1 blockchain, features modular systems, parallel processing, cloud-native architecture, and multi-sidechain technology for unlimited scalability. Founded in 2017 with its global hub based in Singapore, aelf is the first in the industry to lead Asia in evolving blockchain with state-of-the-art AI integration, transforming blockchain into a smarter and self-evolving ecosystem.aelf facilitates the building, integrating, and deploying of smart contracts and decentralised apps (dApps) on its Layer 1 blockchain with its native C# software development kit (SDK) and SDKs in other languages, including Java, JS, Python, and Go. aelf’s ecosystem also houses a range of dApps to support a flourishing blockchain network. aelf is committed to fostering innovation within its ecosystem and remains dedicated to driving the development of Web3, blockchain and the adoption of AI technology.Find out more about aelf and stay connected with our community:
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